The major application areas are business intelligence; content, communications and collaboration; customer relationship management, digital content creation, enterprise resource planning, personal productivity software, project and portfolio management and supply chain management.
Enterprise resource planning in particular is the biggest market segment, with projected revenue of $24.9 billion this year. Office suites come in second at $16.5 billion. Business intelligence is expected to reach $13 billion, while CRM packages are expected to exceed that.
Businesses are looking to shift upfront capital expenses to operational expenses. This usually means turning to the cloud, using Software as a Service (SaaS) and Platform as a Service (PaaS) and virtualization services instead of traditional software packages. Vendors are positioning them as more cost-effective than conventional software packages and offering a simple upgrade path.
“After more than a decade of SaaS and cloud service use, adoption continues to grow and evolve within the enterprise application markets. This is occurring as tighter capital budgets demand leaner alternatives, popularity and familiarity with the model increase, and interest in SaaS and cloud computing grows,” Eid said. “Adoption varies between and within markets. Although use is expanding to a wider range of applications and solutions, the most widespread use is still characterized by horizontal applications with common processes, among distributed virtual workforce teams and within Web 2.0 initiatives.”
SaaS services are expected to grow over the next several years, from 11 percent of enterprise spending in 2010 to 16 percent in 2015. Eid said that this was due to buyers weighing their options and increasing confidence as the economy recovers.
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Edited by Rich Steeves
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