If you are Samsung (News - Alert), you can take some solace in your brand loyalty in the UK. If you are not, then the numbers are not pretty. As noted these results are less than a scientific sample, and because this is what is known as “quick fire research” it is anecdotal at best since such exercises are limited to 1,000 participants.
So who is Usurv?
As a result of my investigation of the survey, I found Usurv to be more interesting than the results of this latest poll. There is no reason to make this complicated and that is the beauty. Here is what they do:
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